simple choices, backed by evidence
Designed to empower consumers with clear, evidence-based scores that provide the insight needed to make informed choices
solid option
environment
82 / 100
health
70 / 100
governance
83 / 100
animal welfare
83 / 100
At Noura, we believe that knowing what you consume is a human right. Imagine yourself snapping a product and instantly seeing how it impacts your health, the planet, animal welfare and corporative governance—all distilled into one clear score.
We turn complex evidence into simple, actionable insights that save you time and highlight alternatives tailored to your preferences, needs and values. With no hidden data or paid agendas. It’s like having a personal wellbeing guide in your pocket, empowering you to shop responsibly with ease.
no sponsors
no compromises
no hidden data
insights you can trust
Every score is built on data from more than 52 rigorous, independent sources, giving you confidence that your decisions are not biased.
always up‑to‑date
Your product ratings evolve with the latest science, so you’re never making choices based on outdated information.
total transparency
Each rating is tied to verifiable sources, with no hidden data or paid influence, so you always know where the information comes from.
